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Welcome to the
Learning Lab


How Much Does it Cost to Build a Website in 2022?
When the internet became available to the general public in the early 1990s, no one could guess how much this service would impact our...
Curated Content
Mar 14, 20221 min read
16


An online presence is crucial to your success
Consumers expect (and often demand) that you have a strong online presence, whether you've been in business for years or are just getting...
Arielle DiVita West
Mar 13, 20221 min read
9


Why you need a strong online presence
If you can reach your target audience, your business will prosper. Consumers are tech-savvy and have high expectations of you. Having a...
Arielle DiVita West
Mar 12, 20222 min read
5


How your website can strengthen your online presence
A great design can make a big difference. Consumers nowadays have high expectations for websites in terms of both look and functionality....
Arielle DiVita West
Mar 11, 20222 min read
7


5 Customer Engagement Strategies for Small Business Owners
from ALLTOPSTARTUPS.COM In 2022, the customer journey. In 2022, the customer journey looks considerably different than it did a few years...
Curated Content
Mar 10, 20221 min read
12


Social media can strengthen your online presence
Social media is more than a passing fad. It's a great way to reach out to people, and it should be a part of your overall online presence...
Arielle DiVita West
Mar 10, 20223 min read
8
FREE MINI COURSES - The mission of the learning lab is to teach and inspire you. We also hope to make the basic principles of web design and digital marketing easy to understand. Whether you're a valued client of ours or you're just looking for information, we hope you'll find these lessons helpful.

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How can you improve your online presence
Online presence is, and isn’t, exactly what you may think. You can very well exist online, but that doesn’t equate to having a presence. Your presence is a deeper layer that paints the full picture of your business.

So, You Want A Web Site?
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What every home page needs
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Tell Your Story
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Know Your Customers
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Sell The Result, Not The Product/Service
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Provide An Exceptional Customer Experience
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Branding Is So Much More Than A Logo
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Setting Goals Is A Must
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Check Out The Competition
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What Is A SWOT & Why Do I Need One?
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Your Brand Should Have A Mood Board
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The Importance Of Color
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Fonts Say A Lot
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Technology Should Support The Customer Experience
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What is Customer Journey Mapping & Why Should I Do It?
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Video Marketing Is Expected These Days
The Importance Of Video In Digital Marketing

What The Boss Needs To Know About SEO
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What Is A Content Strategy & Why Is It Essential?
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What Is Responsive Design?
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What's A CTA & Why Does My Site Need One Or More?
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What Is Content Marketing & How Can It Help My Business?
COMING SOON
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